High-Value Market Research Prompt
“Act as a consumer behavior strategist and design a complete customer insight framework for [Target
Audience] in the context of [Product Category / Industry].
Build a structured research survey that uncovers: specific pain points, buying triggers, unmet needs,
brand perceptions, and factors influencing purchase decisions for [Product/Service Name].
Follow the instructions below:”
Survey Structure (12–15 questions):
- Your survey must include a mix of:
- Multiple-choice questions
- 5-point rating scale questions
- Open-ended diagnostic questions
- Scenario-based decision-making questions
- Purchase likelihood questions
The survey must reveal:
- Primary pain points and emotional motivations
- Key preferences, usage habits, and expectations
- Current challenges with existing solutions
- Spending capacity & buying criteria
- Perceived value gaps in the market
- Interest in potential features of [Product/Service Name]
- Brand alignment for [Brand Name] and what messaging would resonate most
Deliverables Require
Your final output must include:
A. The full survey questionnaire
Clearly separated into sections (Awareness, Pain Points, Preferences, Behaviors, Purchase Intent).
B. A “Response Interpretation Guide”
- Explain what each question reveals about:
- customer segments
- messaging opportunities
- potential objections
- unmet needs
- product improvement areas
C. An example-filled-out survey response
Demonstrate how a typical user might answer all questions.
D. A brief insights summary (based on the example response)
Demonstrate how the data can inform marketing strategy for [Brand Name].
Output Format Required
- Use clear headings
- Include a table for the interpretation guide
- Provide examples wherever needed
